Social Media Marketing Essentials
Application deadline: January 20, 2017 | Program Orientation: January 24, 2017
Application deadline: January 20, 2017 | Program Orientation: January 26, 2017
Digital Photography Certificate
Application deadline: January 20, 2017 | Program Orientation: January 31, 2017
Dr. Sara Tilles, PIE Instructor
Register at cs.uarts.edu/pie or call 215.717.6006.
See our full course catalog HERE for more.
Maria Geiger, PIE + MEd Faculty
In Interactive Presentations with Maria Geiger, students will explore the evolving ways to interact via video, back channeling, 3-D animations, whiteboards, screen-casting, and with other tools. All applications introduced in the course are free, with iPad-approved options available for those teachers who use iPads in their classrooms.
Also with Maria is Blended + Flipped Learning: What is it All About? Are you looking to expand your knowledge of - and ways to best facilitate - blended and flipped learning? Explore the multiple ways to optimize - and to comfortably and appropriately balance - classroom time and at-home time within blended and flipped formats.
Maria Geiger is an undergraduate writing instructor and freelance writer/editor. She recently conducted an educational technology integration workshop at the New Jersey Writer’s Alliance (NJWA), which draws K-20 teachers from across the state of NJ. Maria is a graduate of the VOLT program at the University of Pennsylvania, and the Director of Content and Web Editor at PrepHound, a college consulting company.
Register at cs.uarts.edu/pie or call 215.717.6006.
See our full course catalog HERE for more.
*Check out PIE + MEd Faculty Yikui (Coy) Gu's recent exhibit at ArtSpace in New Haven, CT! Exhibited works are part of ArtSpace's Flatfile Artists, earning a write-up in the Yale Daily News.
Yikui (Coy) Gu has completed several artist residencies, including the School of Visual Arts in New York and Better Arts in Redwood, NY. Coy's work has been reviewed in KunstForum International (Berlin) and in the Philadelphia Inquirer, and he has appeared on the covers of the Lower East Side Review and Fresh Paint Magazine.
Ready to register for Spring? Online at cs.uarts.edu/pie or call 215.717.6006.
See our full course catalog HERE for more details.
Philadelphia has made Travel + Leisure's list of '50 Best Places to Travel in 2017', and the The University of the Arts campus is featured in the Broad Street image! Be sure to visit the link below to read the full article.
http://www.travelandleisure.com/trip-ideas/best-places-to-travel-in-2017#intro
UArts 2017 Winter/Spring CE Brochure Cover
Our Winter/Spring 2017 courses are officially open for registration! Classes start on Monday, January 30th - and we can't wait to see you there.
Check out some of our exciting offerings!
Visit us here for a full list of Winter/Spring 2017 CE courses and information about our certificate programs. Call us at 215-717-6006 with questions or to register over the phone!
Adam Lovitz, CE Instructor
Deciding where to head on First Friday? Planning your next gallery hop? Each month, Continuing Education faculty member Adam Lovitz will curate a selection of new and current exhibitions and happenings each month.
Fleisher/Ollman Gallery
Person, Place or Thing
Emilia Brintnall, Jonathan Lyndon Chase, Michael Ryan Handley, Morgan Hobbs, Nick Lenker, James Maurelle, Anne Minich, Lisi Raskin, Jaither West, Ashley Wick
Nov 18 - Jan 28, 2017
http://www.fleisher-ollmangallery.com/
Philadelphia Museum of Art
Paint the Revolution: Mexican Modernism, 1910 - 1950
Up thru Jan 8, 2017
http://www.philamuseum.org/exhibitions/840.html
Practice Gallery
All Gems: Emily Snedden Yates
..."Motivations to amass particular objects range from monetary to memorization. The ritual of collecting may provide a sense of security or a definition of one's self..."
Dec 2 - Jan 29, 2017
http://practicegallery.org/
AUTOMAT
ORTEGA y GASSET PROJECTS: Serious Play
Eleanna Anagnos, Joshua Bienko, Clare Britt, Catherine Haggarty, Eric Hibit, Will Hutnick, Leeza Meksin, Sarah Rushford, Zahar Vaks
Dec 2 - Jan 8, 2017
https://www.facebook.com/events/1369452729761755/
To learn more about Adam,
http://cs.uarts.edu/faculty/adam-lovitz
http://www.adamlovitz.com/
In spite of the SEPTA strike, we had the most lovely evening for our very first Continuing Education Variety Show. On November 2 our brave Continuing Education students took to the cabaret stage with Creative Writing faculty, Ken Bingham as a masterful master of ceremonies. We were treated to readings, performance and other delights presented by our talented students, faculty and friends.
What a hoot it was!
The performances included a series of hot, hot, hot tap dance numbers, a Russian pop song from the 60s, jazz and scatting, a heartwarming story about shucking oysters; a fabulously funny reading about Philadelphia trees; a scene from play by a pair of students from Acting Lab, and more.
Thank you to everyone for making it a magical night--you are wonderful talented people. I look forward to future collaborations and performances, mark your calendar for April 26 - for our 2nd Continuing Education Variety Show!
In community,
Caitlin Perkins
Director of Continuing Education
'Another Time After' Exhibition - Leanne Grimes
Leanne Elizabeth Grimes, who taught our Watercolor course this fall is part of a three person exhibition, Another Time After, at NO. 4 Studio in Brooklyn, NY. A show celebrating love, friendship, and some bad ass paintings!
Another Time After
No.4 Studio
Opening Reception: Friday, December 9th 6 - 9 pm
361 Stagg Street #204
Brooklyn, NY 11206
Leanne Elizabeth Grimes
http://leannegrimes.com
Cate Cooney - Program Coordinator
PIE + MEd congratulates Cate Cooney, Program Coordinator, Teaching with Primary Sources Program, on her highly acclaimed webinar, Analyzing Photographs from the Library of Congress Collection, presented as part of the Library of Congress' Online Conference on October 25.
Scott Duggan
Join Scott for Our Winter/Spring Offerings:
See our full course catalog HERE for more details.
Ready to register? Online at cs.uarts.edu/pie or call the Continuing Studies office at 215.717.6006.
James Pastore - Work Sample
In 3-D Projects for the Classroom: Ceramics - Throwing with James Pastore, we will explore both traditional and experimental throwing techniques to make functional and sculptural ceramic objects. Students will deepen skills, improve competencies in conceptualizing and working three-dimensionally, and will incorporate new methods to encourage craftsmanship in their own students. Take these amazing skills and experience back to your classroom.
James Pastore holds a Bachelor of Fine Arts from the New York State College of Ceramics at Alfred University. James is a utilitarian potter and has taught at numerous art centers throughout the country, previously having worked at the Clay Studio of Philadelphia. He is currently the Director of Program Operations of GoggleWorks Center for the Arts in Reading , PA.
See our full course catalog HERE for more details.
Ready to register? Online at cs.uarts.edu/pie or call the Continuing Studies office at 215.717.6006.
Emma Hobson (center) - Reading from Aww Shucks or How to Shuck and Oyster as Told Through Memories
The new recommendations for children's media use acknowledge that some media exposure can have educational value for children as young as 18 months, but it should be high-quality programming -- the AAP specifically referenced Sesame Street, and other PBS programming. The report encourages parents to watch programs with their children, rather than use television as a 'babysitter' for infants and toddlers. Families should still prioritize "unplugged" playtime for young children, the AAP said. For children <18 months, media use is still discouraged other than video-chatting.
The report also offers recommendations on the use of e-books.
Source: "Media and Young Minds" By: SAMUELS, CHRISTINA A. Education Week. 10/26/2016, Vol. 36 Issue 10, p 5-5. 1/8p.
See our full course catalog HERE for more details.
Ready to register? Online at cs.uarts.edu/pie or call the Continuing Studies office at 215.717.6006.
UArts 2017 Winter/Spring CE Brochure Cover
Our 2017 CE Winter/Spring Brochures will be hitting mailboxes in early December, and courses will be online and open for registration by mid-November!
Classes officially begin the first week of February 2017, and can't wait to see you there! To join our CE mailing list, visit us here.
Circa 1995, Rosenwald-Wolf Gallery
Deciding where to head on First Friday? Planning your next gallery hop? Each month, Continuing Education faculty member Adam Lovitz will curate a selection of new and current exhibitions and happenings each month.
Rosenwald-Wolf Gallery of The University of the Arts
Circa 1995
Tristin Lowe, Virgil Marti, Michael Macfeat,
Eileen Neff, Stuart Netsky, and Jennie Shanker
Oct 17 - Nov 16
http://www.uarts.edu/events/2016/10/circa-1995
Locks Gallery
The Space Between Lines
Sol LeWitt, Ralph Humphrey, Thomas Chimes, Warren Rohrer, Sean Scully, Lee Ufan, Pat Steir
Oct 12 - Nov 17
http://www.locksgallery.com/exhibitions/the-space-between-lines
Vox Populi
Trim Tab
Kelsey Halliday Johnson
Nov 4 - Dec 18
http://voxpopuligallery.org/exhibitions/kelsey-halliday-johnson-trim-tab/
Kamihira
Noon.gallery (image below)
Sinead Cahill, Mariel Capanna, Micah Danges, Adam Lovitz, John Mitchell, Thomas Pontone
Nov 6 / Noon to Sunset / 2527 Frankford
https://www.facebook.com/events/1738588203069483/?notif_t=plan_user_invited¬if_id=1476905398711337
To learn more about Adam,
http://cs.uarts.edu/faculty/adam-lovitz
http://www.adamlovitz.com/
Magali Roman, CE Student
What’s your profession?
I'm a copywriter and content manager at Rikumo, a Japanese home decor and lifestyle brand based in Philadelphia. It's a small company so we all do a lot of different things, but I work in the marketing team to develop our voice and make sure our brand's story is communicated in the best possible way. I also run our blog and help plan monthly store events.
You took the Effective Writing for Digital Content this past summer, I was lucky enough to see your student presentation walking through the project where you focused on new pages for Rikumo's Miami store. Can you elaborate on your project?
Our assignment was to create a digital campaign of any kind, choosing a client and creating an digital identity for that brand (making a website, creating social media accounts, etc.). At the time Rikumo was looking to open a second store in Miami, so I thought it'd be a good chance to kill two birds with one stone and make a digital campaign I could eventually use at the office. For my final project I created a website for our second store, wrote a bunch of copy, and developed an ad campaign to promote our store opening. Even though Rikumo chose not to move forward with that project in the end, it was great practice for promoting a future store opening!
What were your takeaways from the class?
Honestly, I learned that writing copy is, like, 25% of digital copywriting. That's a big percentage of it, of course, but it's also developing content, event-planning, and a surprising amount of psychology. It's important to understand your customer's perspective and what they want to see from your company. The internet is open to pretty much everyone (as opposed to the people who have to physically visit a store), so when you're creating digital campaigns you're essentially shaping the personality and identity of your brand, which is so exciting!
Can you describe your favorite tip you learned?
Staying super realistic, putting yourself in the mindset of a reader, and trusting your instincts are the three things that ultimately differentiate a good writer from a mediocre one. I would constantly ask myself if I, as a consumer, would be convinced by what I was writing, and try to respond as honestly as possible. Readers are really smart, and the constant slew of clickbait we read through every day on Facebook and Buzzfeed has built this kind of filter within all of us. It's left us with short attention spans for anything that's not 100% clear and understandable within the first 140 characters. I'm a pretty opinionated person, so using myself as a filter was essential. If I wasn't convinced by something I wrote, I couldn't really expect anyone else to, right?
How does writing for web differs from writing for print, based on your experience in the class?
I think you have a lot fewer chances to get someone's attention on the internet. When people read print, most of the time they're making a commitment to finish reading the paragraph. In the internet there are ten open tabs that are all vying for your attention. This means that you have to be 10 times more careful with how you fragment and craft a sentence, because everyone's too rushed to read anything too carefully. A single word can make a huge difference on intriguing or confusing a reader. Make your copy as short, clear, and un-frilly as possible. Avoid adverbs. And avoid the temptation to write clickbait, which is cheap and just makes people angry in the long run.
What surprised you about this course content?
I was dreading the ad writing assignments, because I have a few friends who work in advertising and coming up with a brilliant ad with less than 10 words always seemed like a super stressful thing to do. But once I tried my hand at it, I ended up coming up with a lot more ideas than I thought I would. I think this class was great at unlocking potential I never knew I had, because it gave me the chance to try assignments I just hadn't had the chance to try before. I majored in English and History, so my background before my current job was mainly academic. I think it's just a matter of getting a project and seeing what you can do, and getting the feedback you need to incorporate those lessons into your day job. It's also really nice to use the classroom as a test-run for any ideas you have before suggesting them at work.
Do you have any Social Media handles that you would like us to link to, or share?
I run our Twitter account, which is @rikumojapanOur creative team runs the instagram account, which i'll sometimes contribute a few stories to: @rikumo
I feel like my LinkedIn is kind of lame but here it is! www.linkedin.com/in/magali-roman
If you would like to learn more about Rikumo or read more by Magali you can visit the Rikumo online store (www.rikumo.com). She also runs the store’s blog, Rikumo Journal (journal.rikumo.com) where they talk about Japanese culture, design, craft history, anything that's inspiring us behind the scenes. You can visit Rikumo, their concept store at 1216 Walnut (between 12th and 13th st.)
Photo Credit: David Kappler
Congratulations to UArts faculty Rosey Hay for the rave reviews of REV Theatre Company's DEATH IS A CABARET OL’ CHUM: A GRAVEYARD CABARET.
Rosey teaches the Continuing Education Acting Lab course. Check out some of the great reviews from her production down below - the DC Metro named it a 'Best of the Fringe' this year!
REV Theater - YouTube video promo: https://youtu.be/bpukqXo0Zpo
Michael Aronovitz, Writer + Instructor
Short stories are adventures, especially when we write them ourselves. In order to create tales that mystify, enrich, enliven, and entertain, we have constructed a village of artists that workshop ideas and techniques in a class that is interactive and ultimately engaging. As the instructor, I have been given the opportunity to showcase some of the wonderful and diverse stories that have been developed in the given five week sessions we have enjoyed here at the University of the Arts over the last year. The component of this that brings me the most pride is the polish of the given stories, achieved in such a short time span through what is an obvious love of writing and a clear classroom community focus on detail and aesthetics. In other words, we helped each other write some awesome stories!
Here are a selection of short stories submitted by my students from the Writing the Short Story course this past summer. Click the red title to open a PDF version of the story to read.
Muddy Knees by Chris Porter, 2016
A strange inside view of the homeless through a lens of biting poetic irony.
The Sisters by Rachel Brody, 2016
A potent sense of familiarity as we are brought into a familial relationship rich with deep sensitivity and razor-edged truth.
Wring by Edwin Haigh, 2016
A fierce, atmospheric and timeless sense of disequilibrium and a new definition of "monster" and "other."
Saying Yes by Samantha Andreacchi, 2016
A psychological journey through which relationships between the elderly and their caregivers are redefined. Brilliant and harsh. Raw and illuminating.
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